COLOR EXTENDING SHAMPOORecharges brilliance, vibrancy, & longevity of hair color up to 50 shampoosShampoo for color treated hair, enriched with Fade-Fighting TechnologyLocks color pigments inside the hair’s cuticle for maximum color retentionIdeal for all hair types & colorsFormulated without added SLS/SLES sulfates*, parabens, & sodium chloride *SLS/SLES=Sodium Lauryl Sulfates/Sodium Laureth Sulfates